Brand of the month
Maison Argan
Everything starts with the same nut, from the same stretch of coast.
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Autumn ritual
Where Beauty Belongs
The new generation of Moroccan beauty — argan, prickly pear and rhassoul, made by founders worth knowing.
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Chosen by us
Brand of the week · ends Sunday
−25%Across the whole house
The hammam, cut down to twenty minutes without losing it. Savon noir, rhassoul and a kessa woven in the same Fès workshop since 1998.
The houses
Brand of the month
Everything starts with the same nut, from the same stretch of coast.
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New to ARIN
Saffron, rose and rosemary, taken out cold so the actives survive the trip.
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Founder's pick
Clay from the Atlas, botanicals from the desert, and as little done to them as possible.
Shop the brand5 brands on ARIN, every one interviewed and sampled before it went live.
Most bought this month
Brand of the month
A women's cooperative outside Essaouira, pressing argan the slow way because the fast way costs the oil its polyphenols. Founded by Khadija Aït Ben, who spent eleven years in cosmetic chemistry in Lyon before coming home.
From Morocco
rituals
You cannot recreate a hammam in a bathroom. You can get most of the way there with three things.
rituals
Atlas clay is a mineral, not a detergent. The difference is in how long you leave it on.
ingredients
The phrase is on almost every bottle of argan oil sold. It is not always true, and there is a way to tell.
The people behind it
Maison Argan · Essaouira
Argan from one stretch of coast, pressed slowly.
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Atlas & Rose · Tangier
Cold extraction, so the saffron and rose keep what makes them worth using.
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Beldi Studio · Fès
The hammam in twenty minutes, without losing the parts that matter.
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